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Create a Greener Web: Low Carbon Websites for a Sustainable Future

At Unfolding Design, weโ€™re all about creating websites that donโ€™t just perform wellโ€”they perform responsibly. In a world where every click contributes to carbon emissions, weโ€™re helping businesses like yours get websites that carry an A+ energy label, making your digital presence greener and smarter.

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Why Your Websiteโ€™s Carbon Footprint Matters

The internet is a huge part of our daily lives, but itโ€™s also a massive energy consumer. Every time a user visits a website, servers are running, devices are consuming power, and all that adds up. By building a low carbon website, youโ€™re not just helping the planet, youโ€™re building a site thatโ€™s faster, more secure, and future-proof.

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Static Site Generators (SSG): Fast, Light, and Low Energy

We use Astro because itโ€™s one of the best tools out there for creating sustainable, high-performance websites. Itโ€™s a Static Site Generator (SSG), which means it serves static HTML pages that donโ€™t need to be constantly rebuilt by the server. This drastically reduces the energy used by your website.

  • How does this help? Without needing to rebuild pages every time someone visits your site, youโ€™re saving energy, reducing server strain, and giving users a super-fast experience.

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Optimizing Images: Lighter Pages, Less Power

Images can be the heaviest part of any website, but that doesnโ€™t mean you need to compromise on quality. We optimize every image by using modern formats like WebP, which keeps your visuals sharp while reducing their size.

Every image is served in multiple sizes, so itโ€™s always the right size for the deviceโ€”whether itโ€™s a phone, tablet, or desktop. Additionally, we use lazy loading, ensuring that images load only when theyโ€™re needed.

  • Why does it matter? Smaller, optimized images tailored to the device mean your website uses less bandwidth, loads faster, and consumes less energyโ€”both on your servers and on your visitors' devices.

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Power-Hungry Servers? Not Here.

Traditional websites often rely on power-hungry servers and databases. By building with static content and using serverless technologies, we eliminate these energy drains. Our goal is simple: run your website efficiently, without unnecessary bloat.

  • The result? A website that can be hosted on energy-efficient servers, requiring less energy to operate and delivering a smoother experience to your users.

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Island Architecture: Efficient by Design

Ever heard of island architecture? Itโ€™s one of the ways we ensure your site only loads the JavaScript thatโ€™s absolutely necessary. Instead of loading a massive script for the entire page, we load JavaScript only where itโ€™s neededโ€”in smaller "islands." This means your website loads faster, uses less CPU on devices, and ultimately consumes less power.

  • A smarter web experience: Your visitorsโ€™ devices will work less, use less energy, and have a longer battery lifeโ€”all thanks to a more efficient website.

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Secure, Simple, and Low Maintenance

With fewer moving parts like databases and complex backends, low carbon websites are inherently more secure. The simpler the site, the fewer the vulnerabilities, meaning youโ€™re less likely to run into security issues down the line.

  • Fewer headaches: Less complexity also means fewer things that can break, so your site is easier to maintain and more resilient over time.

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Reducing CO2 Emissions, One Click at a Time

By cutting down on server demand, optimizing media, and adopting energy-efficient technologies, you can dramatically reduce your websiteโ€™s carbon footprint. Traditional sitesโ€”especially those with databasesโ€”can be power-hungry. Our approach keeps your website lean, green, and in line with modern best practices for reducing CO2 emissions.

  • Make an impact: A greener website isnโ€™t just about cutting costs or improving speedโ€”itโ€™s about making a real difference for the planet.

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Ready to Make Your Site A+ Energy Rated?

At Unfolding Design, we donโ€™t just talk about sustainabilityโ€”we build it into every project. With our services, your website will not only perform beautifully, but it will also get that coveted A+ energy label. Ready to make your digital presence greener? Contact us today to get started!